Just in time for a scorching long-weekend, M&S launches “Love it for Less” campaign
It will be sunny inside and out for M&S customers this Bank Holiday weekend as it launches its new “Love it for less” campaign AND new lower prices on hundreds of lines.
Nathan Ansell, Clothing & Home Marketing Director, said: “Summer is in the air this weekend and we want to ensure that our customers can look fantastic - without breaking the bank. We’ve got so many great value summer lines for all the family and our “Love it for Less” campaign highlights these for our busy customers.”
The “Love it for Less” campaign highlights the fabulous value of some of Summer’s must have wardrobe essentials – exclusively available from M&S.com and M&S stores nationwide.
With prices in womenswear starting from £4.50 for a pure cotton t-shirt, and £19.50 for gorgeous chinos in this season’s pastels, there is something for every budget and Summer occasion. Customers looking for great value Menswear will find Men’s pure cotton Polo T-Shirts at £15 and available in 17 different colours and six different colours of Chino Shorts at £12.50. Kids won’t miss out on value either with a wide range of products including trendy printed sweat tops from £8.
And what’s more – M&S has just reduced prices on over 500 other products, which will be highlighted to customers in store with “New Lower Price” décor right throughout the store.
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For further information, please contact:
Corporate Press Office: +44 (0)20 8718 1919
Out of hours calls: +44 (0)20 8718 2000
Notes to Editors:
Key pieces below, high res imagery available on request;
M&S Collection Shirt M&S Collection Trouser M&S Collection Dress
M&S Collection Chino Short M&S Collection Polo M&S Collection Cotton Rich Frill
£12.50 Shirt £15 Hooded Top (3 Months - 7 Years)
Making M&S Special
In November 2017 Marks & Spencer set out a five year transformation programme for the business concentrating on Restoring the Basics, Shaping the Future and Making M&S Special.
Under this transformation programme, Making M&S Special, M&S has to date announced:
- A slowdown in the Simply Food store opening programme
- An acceleration of the UK store estate closure programme
- The sale and franchise of its retail business in Hong Kong and Macau
- A new Technology Transformation Programme
- Improvements to its Clothing & Home Logistics Network
- The restructure of the Customer, Marketing & Digital Team
- New customer insight partnership with Starcount
- The appointment of a new Food Managing Director
- The merger of Retail & Property
- New leadership team responsible for overhauling Clothing & Home business
- Corporate marketing teams devolved into the Clothing & Home and Food businesses
People & Structure Changes
Since Steve Rowe became CEO in April 2016, M&S has set about streamlining and changing its operational and leadership structure. The Clothing & Home and Food businesses have been established as two separate businesses, with strong management teams and full P&L accountability.
Additionally, the senior leadership team has been strengthened with senior hires, including :
- David Guise, HR Director, appointed October 2016
- Mel Smith, Strategy Director, appointed May 2017
- Jill McDonald, Clothing & Home MD, appointed October 2017
- Victoria Self, Digital Director, appointed January 2018
- Sharry Cramond, Food Marketing Director, appointed January 2018
- Lawrence Christensen, Independent Advisor on Supply Chain, appointed March 2018
- Julian Richer, Independent Advisor on Culture Change, appointed March 2018
- Stuart Machin, Food MD, appointed April 2018
- Wes Taylor, Menswear Director, joining May 2018
- Jill Stanton, Womesnwear & Kidswear Director, joining July 2018
- Humphrey Singer, CFO, joining July 2018