- Four chocolate bars from the 80s are back in M&S Foodhalls today, all wrapped in original St Michael packaging designs.
- The new retro range includes chewy nougat and soft caramel in Sparks, nougat, peanut and caramel in Jet, biscuit and caramel in Now! and smooth coconut in Coconut Grove.
- The launch taps into the nation’s appetite for nostalgic treats, with M&S Food research revealing 76% of Brits are drawn to products that remind them of childhood[1].
The 80s are back in the confectionery aisle, as M&S Food launches Jet, Sparks, Now! and Coconut Grove. First launched as part of M&S’ 80s confectionery range, the four bars are back for customers who loved them the first time around, and for a new generation discovering them today.
The launch builds on the excitement around Take 4, the four-finger wafer bar that returned last winter and quickly got shoppers talking. Now, as one in five Brits say chocolate is the food they would most like to bring back from childhood[2], M&S Food is bringing four more retro classics back to shelves.
Each bar takes inspiration from the flavours and textures that made the originals so memorable. Sparks pairs chewy nougat with soft caramel, Jet combines nougat, peanut and soft caramel, Now! has a biscuity caramel centre, and Coconut Grove is filled with smooth coconut - each coated in delicious Fairtrade milk chocolate.
That sense of nostalgia carries through to the packaging, with each bar back in its original St Michael design from the 80s. From the bold retro colours and playful graphics to the familiar names fans will instantly recognise, the packaging captures the joy of spotting an old favourite on shelf.
An M&S Food spokesperson said: “After the brilliant response to the return of Take 4 last year, we wanted to dig a little deeper into our archives and revisit more of the chocolate bars customers loved the first time around. With their original St Michael packaging designs and flavours inspired by the much-loved bars of the 80s, Jet, Sparks, Now! and Coconut Grove are a delicious nod to the past - giving some customers the chance to rediscover an old favourite and others the joy of trying them for the very first time.”
The new retro bars are available in M&S Foodhalls today, Wednesday 22nd July.
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Notes to editors:
1 M&S’s own research with customers via ‘The Collective’ (an online community where 40,000 loyal customers are regularly surveyed by M&S on current topics such as purchase habits or future product ideas): Summer Food Survey (2,131 participants) - July 2026
2 M&S’s own research with customers via ‘The Collective’ (an online community where 40,000 loyal customers are regularly surveyed by M&S on current topics such as purchase habits or future product ideas): Summer Food Survey (1,617 participants) - July 2026
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