M&S is undergoing a far-reaching transformation and the ambition to become a digital first retailer is at the heart of how we are changing. This includes how we engage with our shareholders; ensuring that, as we change, we build long term shareholder relationships supported by accurate and informed communication. As such, we are keen to increase the proportion of our registered shareholders with whom we can communicate by email, which will allow us to keep our shareholders more informed of developments within the business and, crucially, reduce unnecessary paper mailings where possible.
As an extra incentive to encourage shareholders to engage with M&S online, an offer was made to shareholders in January 2020. We offered to provide a unique online discount code for use at marksandspencer.com for all UK resident shareholders who had registered with Equiniti's Shareview Portfolio service and signed up to receive electronic communications by 5pm on 24 February 2020.
Shareview is a secure internet based platform provided by Equiniti, our registrar, that allows shareholders to manage their shares online and set up electronic shareholder communication.
We have answered some FAQs on the E-Comms offer here (link opens in a new tab).